The Platinum Homes Auckland South team is a tight-knit group of professionals with over 70 years of combined experience. Passionate about building high-quality homes and delivering exceptional customer service, they guide clients through every step of the journey — with honesty, expertise, and care.
Joann Bell, Licensee for Platinum Homes Auckland South, leads this experienced and dedicated team. With more than 30 years of experience in construction, land development, and leadership — and holding an MBA from Henley Management School in the UK — Joann brings both strategic insight and practical expertise to every project. She thrives on turning complex builds into streamlined, efficient processes, ensuring clients enjoy a smooth and rewarding experience from start to finish.
Murray Taylor, Sales Manager, brings over 15 years of industry experience and a deep understanding of the complexities of residential builds — particularly on challenging sites. He leads with a hands-on approach, supporting clients through every stage — from design and pricing to contract finalisation. He works closely with Michael Blackwood, Sales Executive, whose honest, down-to-earth approach and passion for helping families into their dream homes is well known; and Laurene Lindor, New Home Consultant, who brings a lifelong love of design and a gift for understanding her clients’ visions to every build.
On the construction side, Vaughan Sellers, Construction Manager, is a qualified builder and Licensed Building Practitioner (LBP). With a meticulous, methodical approach, Vaughan ensures every home is built to the highest standards. He is supported by Tori Neil, Project Administrator, who works closely with clients throughout the construction process to keep everything running smoothly. Jonah Lee, also a Project Administrator and a Platinum Homes team member for over 10 years, plays a key role in managing on-site health and safety, coordinating materials, and ensuring projects are delivered efficiently.
With over 20 years as Master Builders, Platinum Homes Auckland South combines expert craftsmanship with a commitment to making the building process enjoyable and stress-free. The team is proud to be leading the way in better, more sustainable construction practices in New Zealand. Their recently opened High Performance Show Home — the first of its kind in Auckland — showcases their attention to detail, quality of workmanship, and drive for innovation.
Beyond building exceptional homes, the Auckland South team is passionate about giving back to the community and proudly supports a number of local charities, including the Auckland Rescue Helicopter Trust.
Visit a Platinum Homes Auckland South show home today and take the first step towards creating a home that’s uniquely yours.
If you're keen to chat, get in touch with us anytime on 09 277 7093 or send us an email.
At Platinum Homes, we design homes around your unique needs and lifestyle. From assessing your site to refining your design and selecting the perfect finishes, we’re with you every step of the way.
Create a light-filled coastal retreat designed to maximise your views, natural light, and connection to the landscape. Every detail is tailored to your site and vision.
Rural Lifestyle Homes
Whether you’re after a secluded haven or a home that blends into the landscape, we specialise in crafting rural homes designed for comfort and life in the country.
Custom Design & Build
Whether you have a clear vision or a collection of ideas and inspiration, we’ll work with you to design and build your dream home — one that truly reflects your lifestyle and priorities.
Ready-to-Build Plans
Our ready-to-build plans are the perfect starting point. Choose a layout you love and tailor it to suit your lifestyle and preferences.
House & Land Packages
Choose your location and we’ll take care of the rest — matching a section with a home design that makes the most of it.
Knockdown & Rebuild
Outgrown your home, but not the neighbourhood? We’ll replace your existing house with a new one that suits the way you live — right where you are.
Our Locations
We’ve built across your region including
Aka Aka
Beachlands
Clevedon
East Tamaki
Glendowie
Hunua
Kingseat
Manurewa
Mt Roskill
Otahuhu
Papakura
Point England
Pukekohe
Te Toro
Whitford
Alfriston
Bombay
Dannemora
Flat Bush
Half Moon Bay
Kaiaua
Mangatawhiri
Maraetai
New Windsor
Pakuranga
Papatoetoe
Pokeno
St Johns
Tuakau
Ararimu
Brookby
Drury
Glenbrook
Howick
Karaka
Manukau
Mercer
Onewhere
Panmure
Patumahoe
Pukekawa
Te Kauwhata
Waiuku
Local Experts, Building for South Auckland
South Auckland offers the perfect blend of urban convenience and suburban charm, with excellent amenities, strong communities, and easy access to everything the region has to offer.
At Platinum Homes South Auckland, we combine local knowledge with industry expertise to make every home-building journey smooth and stress-free. Visit us to take the first step towards your dream home.
“The communication between Platinum and the team was amazing,” shared Phil and Judy. “Nothing was ever a problem. We could always get a hold of them, ask questions, and if we didn’t understand...
This is the second time we’ve built with the Team from Platinum Counties…
When we came to our second build we automatically went back with all our list of hopes and dreams and somehow we came up...
How to Spend Less Time on Upkeep and More Time Enjoying Your Home! A new home should be a place of comfort and ease - not a constant to-do list of cleaning and repairs. If you’re considering a new...
When you’re planning your new home, square metre (sqm) rates can seem like a helpful way to compare costs. But if you're relying on those numbers alone, you could be in for a surprise. As an...
Designing and building a new home is the perfect opportunity to ensure you never struggle with storage again. By incorporating smart storage solutions into your home’s design, you can maximise...
The kitchen is the heart of every home, where meals are prepared, conversations flow, and memories are made. Whether you’re working with a home builder on your dream home or exploring a design and...
From the team here at Platinum Homes, we wish you and yours a Merry Christmas and a safe and happy festive season.
Our Show Homes will be closed over the Christmas break – look below for the dates...
Exciting Times Ahead for Platinum Homes Auckland South as Joann Bell Takes the Lead
It’s exciting times for Platinum Homes in Auckland as new licensee Joann Bell steps up to take over leading the South Auckland region after 17 years of dedicated service working within the business.
